Behind The Scenes: Full Production Shoot
Behind the Scenes: Full Production Shoot
April 13, 2021
In the Beforetimes, about a thousand years ago, I was hired to create imagery about a piece of audio technology that makes it easy for people in distant offices to feel like they’re meeting in the same room. Now who could possibly ever need a thing like that??? I can’t imagine any reason that we wouldn’t be able to meet in the same room and sit very close together for intimate in-person conversations. That’s just silly.
But anyway. The concept was that this audio technology fosters communication so clear and effortless that people on different continents can feel like they’re in the same room. We visually represented that by building three conference room sets, each with uniquely different walls, art, furniture, and design. But each room matched the others symmetrically. The effect is as if a room had been chopped in half and spliced onto another room in an office a world away.
What was really fun though, (and bittersweet, looking back now from a present where we still cannot easily gather in large collaborative groups) was the scope and size of the production. We had the opportunity to create sets from the ground up, on a soundstage, that perfectly realized the client’s vision of matched offices. A giant shout out and heartfelt thank you to all the crew who made it possible - artists and set builders, gaffers and grip, camera assistants and operators, an attentive agency, and a focused and involved client. We even had our own script continuity specialist. :)
I asked my friend and regular collaborator Dylan Schnitker to drop in and shoot some behind-the-scenes footage, while favorite editor Hayden Molinarolo cut it together. They made me look too important when it really was a deeply collective effort, but that’s ok. I’m happy to have my name on it and they know photographers have a thing about swagger.